Premiere Brand Meats

We are the premiere provider of quality meat products, specializing in the manufacturing of delicatessen meats, sausage and specialties.


Our Promise to You

Sence established in 1990 each new product of the Premiere Brand Meats line has been made by our founder/president Roger Lawson. From test batch to finished perfection, our time-honored traditions, recipes and commitment to quality shine through with every bite!

Premiere Brand Meats values your families nutrition and health needs. Look for our “Premiere Promise” ribbon on each variety of poultry, beef and pork deli items. Within this ribbon you will quickly find important facts about each item. It is our commitment to grow with your family keeping what’s close to your heart, close to our heart! We pledge to use only the finest raw materials, natural seasonings and fewest ingredients possible. This is what we want to serve our own families and years of true passion and craftsmanship have shown us this is what makes the healthiest and most delicious deli meats available. This is our promise to you…Premiere Promise!

What We Offer

Our Story

Our company was founded in December of 1990 as Central Plaza Meat & Deli, DBA Humboldt Sausage Works, by Roger & Laura Lawson. On January 1st 2000, we incorprated and changed our name to Premiere Brand Meats.

Hours of Operation



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Premiere Brand Meats

3555 Iron Court

Shasta Lake,


United States

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